CSA increases financial literacy among youth with "Financial Fitness Challenge"

CSA Securities

Montréal – The Canadian Securities Administrators (CSA) are pleased to announce that more youth than ever are becoming financially fit, through their participation in the CSA’s "Financial Fitness Challenge."

This year, the CSA invited youth aged 15 to 21 to take part in the interactive on-line challenge from February 4 to 29 to learn more about the importance of saving and investing money for their future. There was a 42 per cent increase from last year in the number of Canadian youth who successfully answered on-line quiz questions and registered to win a scholarship.

Furthermore, while only 53 per cent of youth visiting the Financial Fitness Challenge website were very interested in personal finance before completing the CSA’s online challenge, 74 per cent said they were very interested in personal finance afterwards.

“Part of the CSA’s mandate is to improve the financial literacy of Canada’s youth and we are delighted to note that young people are increasingly interested in money management and investments,” said CSA Chair Jean St-Gelais. “It is especially encouraging that they are becoming more interested in learning about personal finances as they take on the responsibility of earning and handling their own money.”

The website, www.FinancialFitnessChallenge.ca, received 40,793 visits from youth who used the games, tips and other interactive activities - an increase of 18 per cent from 2007.

Teachers across the country were also invited to take the challenge by using the teacher resources on the site in their classrooms. Susan Joy Nowe, a teacher from Colonel Gray High School, in Charlottetown, P.E.I., won the $1,000 grand prize.

The 12 youth winners listed below, who hail from the Canadian provinces and territories, have each won a $750 scholarship by demonstrating their financial fitness savvy by successfully answering the series of on-line quiz questions:

  • Kaylin Fantin (British Columbia)
  • Tong Li (Alberta)
  • Shalisse Slaney (Saskatchewan)
  • Claudia Muller-Moran (Manitoba)
  • Kailey McLeod (Ontario)
  • Sandra Vanessa Ndikumasabo (Québec)
  • Nicole Chiasson (New Brunswick)
  • Raphael Schaefer (Nova Scotia)
  • James Martin (Prince Edward Island)
  • Allison Kelly (Newfoundland and Labrador)
  • Stephen Allison (Northwest Territories)
  • Mariele dePeuter (Nunavut/Yukon)

Although the Financial Fitness Challenge for 2008 is over, the site is accessible year-round, at www.FinancialFitnessChallenge.ca. Youth who didn’t win or missed the contest can look forward to another edition of the CSA contest next year.

The CSA, the council of the securities regulators of Canada’s provinces and territories, coordinates and harmonizes regulation for the Canadian capital markets.

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For more information:

CSA member name

Point of contact

Phone number


Autorité des marchés financiers

Frédéric Alberro


[email protected]

Alberta Securities Commission

Mark Dickey


[email protected]

British Columbia Securities Commission

Andrew Poon


[email protected]

Financial Services Regulation Division, Newfoundland and Labrador

Doug Connolly


[email protected]

Manitoba Securities Commission

Ainsley Cunningham


[email protected]

New Brunswick Securities Commission

Jane Gillies


[email protected]

Nova Scotia Securities Commission

Natalie MacLellan


[email protected]

Nunavut Securities Registry

Bruce MacAdam


[email protected]

Office of hte Attorney General, Prince Edward Island

Mark Gallant


[email protected]

Ontario Securities Commission

Patricia Trott


www.osc.gov.on.ca This link will open in a new window, (Web site address)

Saskatchewan Financial Services Commission

Barbara Shourounis


[email protected]

Securities Registry Northwest Territories

Donald MacDougall


[email protected]

Yukon Securities Registry

Fred Pretorius


[email protected]

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